Our Story

GOLD RUSH BREWS

BRAND STORY

In Gold Rush Brews, the tavern is designed as an homage to the easy-going way of life in the American West. A stomping ground for urban cowboys amidst the city’s hustle bustle. The former location of a wild-west tavern served as inspiration for the entrepreneur who founded this outdoor brewpub. He cherished the feeling of independence that came with having no restrictions.

Because of this sense of openness, he felt compelled to provide a location that is sufficiently unrestricted for people to feel free to express themselves, let their hair down, and let themselves go altogether.

The purpose of the Gold Rush is to recreate the atmosphere of those joyful moments and the delectable meals that accompanied them as accurately as possible. A wide-open space with a clear blue sky, the air reeking of authentic home-brewed craft beer and smoked meat, and plenty of room to move around. A setting in which one can feel secure enough to express themselves freely and relax their inhibitions.

Gold Rush offers a genuine taste of the wild, untamed west, far away from the madding crowd. This is the pub’s specialty.

The brew-masters of the Gold Rush are true experts in their field, and the golden beverages they create are consistently ranked among the very best available in the city.

The menus at Gold Rush have been thoughtfully arranged, and they offer a selection of small and large dishes, in addition to providing a dance floor for those who want to let go of even more inhibitions.

Those who enjoy a relaxed way of life, as well as world-famous pizzas with a thin crust and beers grown in the area, will feel quite at home in this town.

WHO ARE WE?

THE GUIDING PRINCIPLE

STRAIGHTFORWARD

straightforward

We value truthfulness and appreciate people’s freedom. We communicate effectively and tastefully.

GENUINE

genuine

Everything about Gold Rush is a Wild West experience. The BBQ, the beer, and the sense of freedom that’s the experience is provided by the brand. We took great attention to creating imagery, atmosphere, and food from the untamed west. The broad open area, natural light, and air speak to the openness for which we stand.

ASSURED

assured

We are confident in both our product and our environment. Our messaging extols the virtues of our offering. We exude a macho energy of striving for greatness while constantly upping the bar.

WHO ARE WE?

OUR ATTITUDE

GRB Bar Top

RUGGED

Gold Rush offers a genuine taste of the wild, untamed west, far away from the madding crowd.

LIBERATING

The Gold Rush portrays life on the frontier as exciting and freeing, embodying strength and vitality.

UNCOMPLICATED

A location that is sufficiently unrestricted for people to feel free to express themselves, let their hair down, and let themselves go altogether.

© 2023 Gold Rush Brews. A Unit of One Ikigaii Edutech Private Limited